The definition of "thinking and acting rhetorically," for me, is selling the provided audience your perception or opinion of a subject or idea. It's captivating and engaging the viewer / reader / listener / whatever to follow along with your way of thinking or plan of action. Of course, as broad as this quotation is, this could mean being a clown or a rising world leader, dependent upon your charismatic skills. There's another factor, how much passion you're inserting into your rhetoric. You could be casually addressing a local news story or going full Charlie Chaplin about a new and beautiful paradigm in perceiving life.
Rhetoric is simply, using minimal rhetoric to define it, persuading with language.
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